Industry · Financial services

Financial communication customers understand and act on.

Complex products and disclosures leave customers informed but unsure. Lont turns financial communication into personalized video that makes the decision clear, generated from your data and under your control.

Proven impact

Built for regulated communication.

Lont is proven in production in regulated communication: a randomized trial across 45,685 Allianz insurance customers.

−10.9%Churnin Allianz's renewal flow
13 → 36NPS lift
41–52%Click-to-open

Read the full proof

The problem

Banks disclose everything, and customers still don't fully understand what it means for them.

Customers receive everything banks, lenders and wealth managers are required to send: statements, product terms, rate and fee changes, disclosures. What they rarely receive is clarity about what it means for them. Complexity erodes trust, increases advisory load, and leaves good decisions unmade.

  • Complex products
  • Generic disclosures
  • Eroded trust
  • Advisory load

How Lont helps

Turn complex information into clear decisions.

Personal to their finances

Tailor communication by situation, products, preferences and language, so it's relevant to each customer.

Clear enough to act on

Explain products and terms clearly enough that customers can confidently take the next step.

Deterministic where it matters

The same data and rules always produce the same video, so regulated communication stays consistent and nothing changes unless you change it. AI is applied selectively, with review.

Consistent at scale

Maintain accurate, on-brand communication across markets and segments without manual rebuilds.

The journey

One system across the customer lifecycle.

The same layer runs every moment: your product and customer data, your rules, one personalized video per customer.

  1. Onboarding & activation

    First use decides whether a customer keeps a product. A video that walks each customer through their own setup gets them from signed paperwork to actual use.

  2. Statements & fees

    A statement explained beats a statement attached. Lont turns balances, fees and changes into a short explanation in plain language.

  3. Product & term changes

    Rate adjustments and term updates are legally required and rarely understood. Explaining them per customer builds trust instead of tickets.

  4. Upsell & cross-sell

    An offer framed by the customer's own situation is relevant, and relevant offers convert.

  5. Renewal & retention

    Customers stay when they understand what they are paying for. The engine behind this was proven at a major insurer: 10.9% less churn in a randomized trial.

FAQ

Questions from financial institutions.

How does it fit regulated financial communication?

Control stays with you. Every video is assembled from scenes your team approved, so reviewing the library once covers every video built from it. Execution is deterministic, so an approved flow replays exactly as approved, and your team signs off every word. Where a journey uses AI, your team can review the result before it goes out.

Which banking moments does it cover?

Account and product onboarding, fee and interest-rate changes, application and decision updates, maturity and renewal notices, statements, and the service messages that vary by customer, product and language. If your systems know it, a video can say it, and your rules decide what each customer sees.

What journeys does it suit?

Statements and billing explanation, product and term disclosure, onboarding, servicing and decision moments: anywhere complexity blocks understanding and action.

How does it integrate?

Lont reads from the systems you already run (CRM, billing, core platforms) and applies your business rules to decide what each customer sees. Different levels of privacy protection are possible, including setups where personal data never reaches Lont's servers.

Get started

Make a complex decision feel clear.

Share a financial journey and we'll show you the personalized-video version, under your control end to end.

  • −10.9% churn
  • 13 → 36 NPS
  • 41–52% click-to-open

We'll reply within one business day. No sign-up, no spam.