Personal to their finances
Tailor communication by situation, products, preferences and language, so it's relevant to each customer.
Industry · Financial services
Financial communication that drives confident action.
Complex products and disclosures leave customers informed but unsure. Lont turns financial communication into personalized video that makes the decision clear, generated from your data and under your control.
Proven impact
Built for regulated communication.
Lont is proven in production in regulated financial communication — most notably a 45,685-customer randomized trial in insurance.
−10.9%Churnwhen value is understood at key moments
13 → 36NPS lift
41–52%Click-to-open
The problem
Complexity is the barrier, not access.
Customers receive the financial information they need — statements, product terms, disclosures — but not in a way that feels clear or relevant. Complexity erodes trust, increases advisory load, and leaves opportunities and good decisions on the table.
- Complex products
- Generic disclosures
- Eroded trust
- Advisory load
How Lont helps
Turn complex information into clear decisions.
Decisions, not just disclosure
Explain products and terms clearly enough that customers can confidently take the next step.
Deterministic where it matters
The same data and rules always produce the same video, so regulated communication stays consistent and nothing changes unless you change it. AI is applied selectively, with review.
Consistent at scale
Maintain accurate, on-brand communication across markets and segments without manual rebuilds.
The journey
One system across the customer lifecycle.
The same layer runs every moment: your product and customer data, your rules, one personalized video per customer.
Onboarding & activation
First use decides whether a product earns its place. A video that walks each customer through their own setup turns paperwork into momentum.
Statements & fees
A statement explained beats a statement attached. Lont turns balances, fees and changes into a short explanation in plain language.
Product & term changes
Rate adjustments and term updates are legally required and rarely understood. Explaining them per customer builds trust instead of tickets.
Upsell & cross-sell
Relevance converts. When an offer is framed by the customer's own situation, it lands as relevant rather than as noise.
Renewal & retention
Retention is won where value is understood. The engine behind this was proven at a major insurer: 10.9% less churn in a randomized trial.
FAQ
Questions from financial institutions.
How does it fit regulated financial communication?
Control stays with you, and Lont makes it workable: execution is deterministic, so approved flows replay exactly as approved, and your team signs off every word. AI is applied selectively with optional human review, so you get its benefits without losing control over regulated content.
What journeys does it suit?
Statements and billing explanation, product and term disclosure, onboarding, servicing and decision moments — anywhere complexity blocks understanding and action.
How does it integrate?
Lont reads from the systems you already run — CRM, billing, core platforms — and applies your business rules to personalize and govern what each customer sees. Different levels of privacy protection are possible, including setups where personal data never reaches Lont's servers.
Get started
Make a complex decision feel clear.
Share a financial journey and we'll show you the personalized-video version, under your control end to end.
- −10.9% churn
- 13 → 36 NPS
- 41–52% click-to-open
Thanks, that's in.
We'll be in touch within one business day to set up your walkthrough.